But 99% of them are not really in the music business. Its not because theyre not generating a living at it...lots of all the people have other ways of paying the bills. In fact, like my friend who owns a gas station yet doesnt contruct his living selling gas, many "full-measure musicians" are doing the identical thing with t-shirts, licensing deals, and other income streams rather than music.

Forget those many people though... I want to talk about the people, regardless of how they generate their living, who only claim to be "in the music business." I want to talk about the folks who talk big and dress the part, but just pretend to be doing this for real.

As many of you guys know, I am a big fan of yoga. Ive been practicing for seven years and do it daily for at least per sixty minutes . And not only that, I subscribe to a couple of yoga magazines, I take workshops, Ive got all the props here, Ive got a shelf full of books, and all the other things youd expect somebody who is interested in yoga would have.

So I find it amazing that people who are "in the music business" arent doing something similar.

Before I locked the doors on my music business consulting script, the first thing Id do when a new client would come though is send them a box via UPS which contained several of my music business books, hours of recorded conference calls, seminars on CD, and a lot more information on the business to really give them a jumpstart on things. All in all, it was most definately $800 assessment of worth of stuff.

During this time, I had a moneyback guarantee. If youd work with me for six months and what I told you to do didnt help you to sell more music, get more all the people to your shows, and build more funds , youd simply send everything back and Id give you back not only everything youd paid to me, Id also throw in a check for an excess $50.00 just to say thanks for giving me the opportunity to work with you.

While I was doing this, I only had two people (out of hundreds) return their stuff to me. And both of those packages, contained the books, the conference calls, the seminars, and whatever else Id thrown in...still in the shinkwrap.

Now, I supposed I could have called these everybody up and said, "You guys have to actually open my stuff and use it for it to work." But the truth is, Ive seen enough folks like this to know you can not do anything to help them if theyre not going to help themselves.

Dont move the lazy. Its one of my 14 Qualities of Successful Musicians, Songwriters, and Music Business Professionals. And its why most bands never get the total attention they think they want.

If youre "in the music business," wouldnt it contruct sense that youd want to read up on everything that the music business involves? If you dont, you might want to think about how bad you really want this.